ONSITE SALES & TRAINING CAMPAIGN
- BSE activates the dealer’s database pulling, analyzing, and scrubbing data.
- An email campaign with digital workflow- automation is activated and creative is developed with dealer input.
- Each VIN is researched using “black book” to include individual offers in the email.
- Customers can click through to a landing page that engages the customer to make an appointment.
- Our trainer will be in store for 2 days creating and executing a tactical plan with the management team that is tailored to your store’s needs.
- Salespeople will gain skills in making outbound calls to make the appointment to support appointment-based selling.
- BSE’s trained call center will make 50% of the calls and salespeople will make 50% of the calls to schedule appointments for the dealership.
You will see an immediate uptick in sales team productivity and sales over 2-days.